So, you’ve decided it’s time to buy the boat. The boat that matches your style and has the right features for you, your friends and family to enjoy endless days on the water. By now, it’s likely that you’ve seen so many options and looks and you may be realizing that this could get to be more of a project than you expected.

With so many options on the market, it’s easy to get wrapped up in the hype and to end up overspending. Where is the best place to buy? What brands should I be looking at? How do I know I’m getting a good value?

How Buying from the Formula Factory Showroom Saves Time & Money

The Formula brand has been around for years and has proven to provide quality, fun and safe boating experiences.formula showroom

When working with smaller dealers, they may not have the model you’re looking for in stock. As the Midwest Factory Showroom for Formula, Chicago Yacht Works has the latest and greatest vessels so that you can see (and sometimes even test drive) the boat you’ve been admiring online.

Direct access to the factory means also we have greater control over pricing.  We can talk trades and get you in the right vessel for the best possible total cost of ownership.  If you see a model you like on the showroom floor, you can save time and money on delivery and get out on the water even faster!

Want More Customization? You Got It.

When looking for the perfect boat, chances are good that you have something specific in mind.  Maybe you’ve found exactly what you want – in several different boats. The dream is to walk in and tell someone exactly what you want – brand, color, features, accessories – and hear a simple “OK!”

The FormulaFlex program allows you to do just that.

Go ahead, tell us what colors and graphics you’ve been wanting – there are endless options for you to choose from.

Want to change up the interior of you boat? Cabin offerings are interchangeable with materials, surfaces and upholstery.

You can now have the one-of-a-kind look that you’ve been holding out for!  The final product Is a completely one-of-a-kind, custom colored boat that will be the focus of attention wherever she goes.

Build the Boat of Your Dreams

Check out the options available with Formula’s interactive builder. Design the boat that’s right for you – then send us the options you picked and watch us beat the online price!formula flex builder tool

What Happens After the Sale?

We can manage the delivery, storage, and any service work needed on your vessel.

We work directly with Formula Technical Assistance and over 125 Formula Authorized Service Centers. If, for some reason, a challenge does come up, we’ll be able to quickly assist you and resolve it.

To make sure that you are satisfied, we can connect you with After Hours Care that is available 24/7/365. Our goal is to always make sure you feel safe and secure, knowing that assistance is right around the corner should you ever need it.

Let’s Get Your Boat!

As you can see, we’re working hard to give you the flexibility that life demands. That includes getting what you want at an affordable price. If you’re looking for a boat, or simply looking to get more information, come by the Formula Midwest Factory showroom at our Chicago Yacht Works location!


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